Public design

Public Design

We design useful urban facilities and public spaces around human experience and the identity of place.

02

Making human experience visible

Human-centered public realm

We translate user behavior and place identity into public spaces and urban facilities that are useful, safe and coherent.

Field observation and movement analysis reveal friction and latent needs, informing spaces, facilities and information systems that are easy for everyone to use.

Color, material, wayfinding and maintenance principles are integrated beyond individual objects to sustain a distinctive public realm.

Core capabilities

What we do

We design useful urban facilities and public spaces around human experience and the identity of place.

  1. 01

    User and behavior research

    Analyze user groups, movement, dwelling, accessibility and safety in the field.

    Context and user-experience analysis
  2. 02

    Public space and facilities

    Integrate streets, plazas, rest, convenience and safety facilities around the user experience.

    Public design concept and spatial framework
  3. 03

    Wayfinding systems

    Build clear signs and information hierarchies aligned with pedestrian flows.

    Facility, signage and public-space designs
  4. 04

    Landscape design guidelines

    Set principles for color, form, material and placement to manage a coherent urban image.

    Color, material, placement and maintenance guidelines

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